Swaan

an agile identity for a disruptive management consultancy.

Brand Identity

Swaan is a disruptive management consultancy in France, advocating for small actions and the power of being brave and audacious. They invited me to develop a visual identity that would help amplify their brand mission, position and disruptive work.

The logo identity features a minimalistic swan in its transformative state. This not only points to the work which Swaan helps organisations achieve but also to the consultancy’s continued innovation and simplicity.

The logo identity features a minimalistic swan in its transformative state. This not only points to the work which Swaan helps organisations achieve but also to the consultancy’s continued innovation and simplicity.